| | | | | | | |  | | TOURISM AUSTRALIA UPDATE | | Over the past week there have been further positive signs that life in Australia is starting to return to something like normal, with Victoria recording no new COVID cases for the fifth consecutive day and the announcement that the border between New South Wales and Victoria will reopen on 23 November. Whilst there is still a long way to go, this is very encouraging news and further endorsement of Australia’s effective handling of the global pandemic. Our next webinar will be held this Friday 6 November 2020 at 11am AEDT and will include a special focus on Indigenous tourism in the lead up to NAIDOC week. We will be joined by Andrew Smith, Chief Executive Officer of the Worimi Local Aboriginal Land Council, which includes Sand Dune Adventures; and Mark Olive, a Friend of Australia and renowned Indigenous chef to hear their perspectives. I will also be sharing consumer insights update for international audiences, and our CMO Susan Coghill will give an update on our domestic campaign and other marketing activities. Register here. Phillipa Harrison | | |
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| |  | | NAIDOC week 2020 | | NAIDOC week celebrations are traditionally held around the country each July to celebrate the history, culture and achievements of Aboriginal and Torres Strait Islander peoples. however was postponed to November due to the impacts and uncertainty surrounding COVID-19. NAIDOC is celebrated not only in Indigenous communities, but by Australians from all walks of life. NAIDOC originally stood for ‘National Aborigines and Islanders Day Observance Committee’. This committee was once responsible for organising national activities during NAIDOC Week and its acronym has since become the name of the week itself. This year’s theme is Always Was, Always Will Be. This recognises that First Nations people have occupied and cared for the continent for over 65,000 years. |
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| |  | | Aussie Specialist mini-series ‘On the Road in Aus’ | | Aussie Specialist Agents around the world are being taken on a journey via the ‘On the Road in Aus, mini-series. Each Friday a new video is released showcasing different regions of Australia. The series began with a teaser campaign launched to Australian agents last month with follow up videos released including the Whitsundays. Each week agents are encouraged to answer quiz questions to encourage them to watch the educational videos. |
|  | | Australia Marketplace Online – North America | | The first in a series of Australia Marketplace Online events drew to a close last week. The North America event brought together 270 Australian sellers and 190 buyers and media delegates from top lifestyle and travel publications across the United States, Canada, Brazil and Mexico. Over 11,000 one on one appointments took place as well as various conference sessions including panel discussions. Recordings can be viewed here. The virtual event received positive feedback from industry able to see friends and colleagues who they have not. The next event in the Australia Marketplace Online series is UK & Europe which will take place from 10 to 12 November. |
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| | |  | | New Hot list for October | | Tourism Australia has released its latest travel 'Hot List', available on its corporate site. The 'Hot List' is a guide to the latest news and tourism offerings across the country and is updated monthly. The 'Hot List' contains a wrap up of new places to stay and experiences to enjoy around Australia. Check out the October edition here. |
|  | | Tourism Australia Webinar | | The next Tourism Australia webinar will be held this Friday 6 November at 11am AEDT. The webinar will include a focus on Indigenous tourism in the lead up to NAIDOC week and Tourism Australia will be joined by two guest speakers - renowned Indigenous chef and entrepreneur, Mark Olive; and Chief Executive Officer of the Worimi Local Aboriginal Land Council (including Sand Dune Adventures), Andrew Smith. Phillipa Harrison, Tourism Australia’s Managing Director will also be sharing an update on campaign activity and the latest international consumer insights. Register to attend here. |
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| | | | | | |  | | DESIGN Canberra returns for 2020 | | DESIGN Canberra will return next week for its seventh year and will present over 200 events, exhibitions, talks, tours, activations, markets, collaborations, artist studios and open homes. The centrepiece of the three-week long celebration, which recognises Canberra as a global city of design, is a major-site installation by Australian multidisciplinary artist Hannah Quinlivan at Monaro Hall. Other festival highlights include Two Minutes to Midnight, a series of events that invites designers to engage in conversations about spaces and places, and a contemporary architectural tour of Lemon Wedge House. 2020’s curated program will explore the central theme ‘Care’, which in 2020 is more relevant than ever. The festival will take over the nation’s capital from 9 to 29 November 2020. |
|  | | Tour de Vines launches new cycling tours | | Leading cycling holiday operator Tour de Vines has launched a collection of new tours inviting Australians to explore their own backyard by bike. Ranging from one to seven days and suitable for cyclists of all levels, the new tours include a five-night small group cycling tour exploring South Australia’s gourmet regions of the Barossa, Clare Valley and McLaren Vale, a thre- day self-guided tour following the historic Great Southern Rail Trail in beautiful South Gippsland, and a small group tour through North East Victoria using the paved, largely flat, off road Murray to Mountains rail trail. |
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| | |  | | New luxury accommodation in the Central West | | New luxury accommodation has opened in a uniquely Australian, 260-acre working sheep farm just 12 minutes from the historic city of Bathurst and 40 minutes from Orange wine country. Perched on the highest vantage point is the jewel in the crown, The Farmers Hut, an exclusive self-contained retreat for couples. It is 100 per cent off-grid, features a unique grass roof, and a cleverly designed three-sided window set daybed with stunning views for sunrise, sunset, and star-filled skies. Guests can explore the tranquil walking tracks, willow-lined creek, and spectacular views in the self-contained indulgent get away. The Shearer’s Hall, which will open in Autumn 2021, has recently been transformed into a luxurious, five-bedroom country retreat. To make a booking at The Farmer’s Hut this summer, visit the website here. |
|  | | Newly refurbished Waterfront Rooms at Darwin Convention Centre | | The newly refurbished Waterfront Rooms at Darwin Convention Centre are now open for business in a COVID-Safe meeting environment. The refurbishment includes state of the art audio-visual equipment and new-generation LED Flexi lighting solutions to suit a multitude of event types, enabling the choice of gentle background settings or vibrant graphics with a choice of colours and combinations. The space provides flexibility for three individual spaces and are designed to host meetings, seminars, gala dinners at the new facility. The Darwin Convention Centre is a world class venue set within the lush tropical setting of the Darwin Waterfront Precinct. |
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