Discovery Communications had grand ambitions when it bought Eurosport in 2015, but as the company beefed up the network's sports content with major events like the Olympic Games, it also needed to change perceptions about a brand that was seen as irrelevant and out of touch. To help combat that, the new Eurosport team has...
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TV & Video Daily
September 07, 2017
Insider updates on all things video
Puts a new spin on iconic footage ahead of its first Olympics
By Jason Lynch
Discovery Communications had grand ambitions when it bought Eurosport in 2015, but as the company beefed up the network's sports content with major events like the Olympic Games, it also needed to change perceptions about a brand that was seen as irrelevant and out of touch. To help combat that, the new Eurosport team has...
Read more »
He'll be leaving the Condé Nast publication in December
By Chris Ariens
Adweek Webinar by Netbase
Tuesday, September 12, 1 PM ET | 10 AM PT
Fans can unlock new zombies via the brand’s ads in each episode
By Jason Lynch
Spotify adds Hulu for same $5-per-month rate for undergrads
By Jason Lynch
Viewers can catch flicks like Legally Blonde and The Karate Kid
By Sami Main
Roku, a connected TV device and platform, has more than 15 million monthly active accounts. Starting today, viewers will have access to even more free content. Now that it can provide advertisers with audience guarantees, licensing popular content for its own channel is the company's next step in monetization and user growth. "We're always looking...
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