Since becoming CEO of eXp Realty in April, Leo Pareja has put one task above all others: ensuring that eXp's 72,000 U.S. residential agents are prepared for the Aug. 17 practice changes. For Pareja, a 22-year real estate veteran, shifting to a new reality isn't so new.

The loss of a top producer is always a blow, but it's also an opportunity to learn more about your business and make changes if needed.

Figuring out what kind of subject matter to cover in your social content depends on the image you want to project of yourself and your real estate services. How do you make your page look professional but still convey that you're a real, relatable person?

CEOs who enhance engagement through LinkedIn and other platforms can build trust with current and potential customers, writes Marina Byezhanova, co-founder of Brand of a Leader. "Your visibility directly serves the marketing function of your organization: 77% of consumers are more likely to purchase from an organization whose executives are active on social media," Byezhanova says.

Alma CEO Isaac Mizrahi offers chief marketing officers a parallel between Olympic gymnast Stephen Nedoroscik's success and multicultural marketing. "The analogy of the 'Nedoroscik Effect' is for marketers to design their plans by combining the efficiency of mass communications with the effectiveness of specific and intentional diverse-targeted programs," Mizrahi writes.

Amanda Vigue of Waypoint Brokers Collective is the listing agent for this 1880s Maine property owned by a co-owner of the Winterstick snowboard company. The family has owned the property since the late 1960s.

Equity Residential is in a $964 million deal to buy 11 apartment properties in the Denver, Atlanta and Dallas/Fort Worth areas. Blackstone is selling the properties, which encompass more than 3,500 units. "This transaction is a significant step in our goal of generating a higher percentage of our annual net operating income from these strong growth expansion markets," said Equity Residential's Alec Brackenridge.

Google TV Streamer 4K has been launched, replacing the Chromecast series. It serves as a smart-home hub, allowing users to control Google Home and Matter-enabled accessories directly from their television, coinciding with improvements to the Nest Learning Thermostat.

Pittsburgh's housing authority is working to address issues in its Section 8 program, including increasing staff and improving customer service and administration. Despite these efforts, some landlords still report delays in inspections and payments.

Household debt levels climbed to $17.8 trillion in the second quarter, up 0.6%, according to the Federal Reserve Bank of New York. Meanwhile, the second quarter included $374 billion in mortgage debt originations.