If you think marketing is about your brand, you’re mistaken. It’s about customer experience. Everything you do—advertising, research, commerce, care, etc.—plays a role in shaping that experience. That’s why the ability to deliver more human and intuitive experiences, at every touch point, for every customer, is the single most strategic investment for any company today.

Register now to join Sprinklr founder Ragy Thomas for best practices for weaving CX into the fabric of your marketing programs. You’ll also hear from faucet and fixture leader Moen about its customer-first marketing.