Harrods has forever been synonymous with quality and prestige. Ten years ago the store hosted the exclusive worldwide launch of the Boadicea the Victorious perfume brand, supporting and championing the luxury perfume collections as they quickly rose to international prominence, creating a special bond between the brand and the store.
In 2019 Harrods commissioned their very own Boadicea bottle through Boadicea Bespoke, the ultimate customisation service. For Harrods, the shield simply had to be the store’s iconic frontage – brilliantly captured and engraved on pewter shields by skilled British artisans.
As Gefforey, Boadicea Manager of Harrods Salon de Parfums, explains, “Majestic is a fragrance that was designed to appeal to existing customers worldwide, as well as discerning new wearers, much like Harrods’ motto “Omnia Omnibus Ubique” which means “all things for all people, everywhere.”
Majestic is exclusive to Harrods and Boadicea online. It is a beautiful perfume as distinctive and recognisable as Harrods itself.