A day after a suspect killed an elderly man in Cleveland and streamed it on Facebook Live, the social network said it's reviewing the way it receives reports about content that violates its policies. In a blog post published today, the company called the event a "horrific crime" that has "no place on Facebook and...
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Digital & Tech Daily
April 18, 2017
Today's top news for digital marketers
The company called it a 'horrific crime' and provided a time line
By Marty Swant
A day after a suspect killed an elderly man in Cleveland and streamed it on Facebook Live, the social network said it's reviewing the way it receives reports about content that violates its policies. In a blog post published today, the company called the event a "horrific crime" that has "no place on Facebook and...
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Diving deep into the duopoly
By Lauren Johnson
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Lots of Facebook data news
By Christopher Heine
Aims to take the format beyond Facebook and Snapchat
By Marty Swant
It now has 200 million daily active users
By Marty Swant
After months of relentlessly copying Snap Inc.'s features for its own version of vertical video, Instagram says it now has 200 million people using the Stories feature on a daily basis. Today, the Facebook-owned platform announced the latest total, putting it ahead of Snapchat's own official count of 158 million. (Snap Inc. reported the total...
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Plus, research shows users are heavy shoppers
By Lauren Johnson
As Snap looks to build out an advertising business to rival Facebook's and Google's, the app is launching a new location-based product that lets businesses see whether people go to stores after seeing advertisements. The new ad product, Snap to Store, looks at the number of people who go to a store within one week...
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The event for Groups page admins will take place in Chicago
By Marty Swant
Facebook wants to help turn online "friends" into offline friends with its inaugural Communities Summit this summer. "Community" is one of those warm, fuzzy, ambitious and yet ambiguous words used by the tech world to describe online relationships. However, the event--which will be held in Chicago on June 22 and 23--marks the next tangible step...
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And how the ATL got the nickname 'Transaction Alley'
By Marty Swant
Over the past few years, Atlanta has become somewhat of a Southern powerhouse in the financial technology world, attracting companies, talent and revenue that have put the Empire City of the South at the center of the burgeoning industry known as fintech. While Atlanta might be more famous for peaches than processing payments, the city...
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Working with Moat, Integral Ad Sciences, Nielsen and comScore
By Marty Swant
Twitter is adding more companies to its roster of third-party measurement partners, which it says will help brands better verify audience segments and video ad viewability. Today, the company announced it's now partnering with Moat and Integral Ad Science and will soon expand its existing partnerships with Nielsen and comScore, potentially giving the social media...
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Its creators generate almost 7 billion video views monthly
By Sami Main
With rising advertiser concerns over messages placed on controversial YouTube videos, Studio71 will offer direct media buys through a programmatic guaranteed solution. The multichannel network is home to more than 600 creators including Lilly Singh, Rhett & Link, and Logan Paul. Thanks to its stable of creators, Studio71 aims to help advertisers sidestep issues of...
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