Hi John,

Although 9 in 10 sales, contact center, and marketing leaders say alignment between their roles is critical for revenue growth, only 1 in 10 feel their teams are very strongly aligned, according to Invoca. Marketing automation platforms can help by giving sales and marketing a single location to track customer behavior, score leads, measure performance, and more.

Download a free copy of our “Field Guide to Marketing Automation Platforms for Mid-Market Enterprises.” You’ll gain insight on the benefits of marketing automation, the key players in the space, the impact of AI and machine learning, and more.

Receive your copy. This EMARKETER field guide is made possible by Klaviyo.

Sincerely,
EMARKETER Editors