The India FinTech Report 2019 by MEDICI reported that more than 2035 FinTech firms are operating in India, boosted in large parts by foreign and domestic investments, as well as supportive government policies and focused startup accelerators and incubators. The number of startups is growing rapidly, fueled by a large market base, innovation-driven landscape, along with friendly government policies and regulations. In this second part of the article on FinTech in agriculture, we are looking at some of the interesting players at the cross-section of FinTech and agriculture in India.
India’s largest employer is and has always been agriculture. The industry employs more than 50% of the current workforce and contributes ~17% of India’s GDP, and it remains largely unorganized and fragmented.
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