Happy Thursday!

Ecommerce is getting obsolete as the lines between online and offline get blurrier. If anything, 2020 has proved to be a decisive year, transforming the landscape of retail and marketing towards relationship commerce, improved seamlessness, and local retail. Pius Boachie, Founder of Digitimatic explores the key drivers for 2021 and beyond as well as how they will shape retail and marketing for years to come.

Next up, J.D. Little, Senior Market Strategist at Progress, breaks down how 2020 takes the pressure way down for 2021 and what topics and trends we’ll see in the new year. He mentions in the article, “Traditional portal software is neither adequate nor needed for this task. CMS platforms with multi-site capabilities like Progress® Sitefinity® offer the connectivity and integration capabilities needed for these digital portals.” Find out more in ‘CMS predictions: What to watch for in the year ahead‘.

Benchmarking Survey 2020

We’re tracking six core marketing trends over the next few months to help you benchmark your response to COVID-19.

Please complete this quick survey and see how you compare with others in the industry.

Your answers will be treated confidentially.