Good Morning! Content marketing is incredibly effective, but there are five common content problems that may be sabotaging your results. We analyze them all and see what the solutions are for them. The overarching problem with content is that it must be part of a company-wide initiative that leverages internal and external resources, strategy, and intention or you risk creating an asset that does not contribute to company growth. Also Meka White Morris, CRO of Tappit, highlights how the utilization of cashless systems can help brands prepare for live events to commence and garner loyalty from their customers. She writes: Finding a way to engage customers, create a safe way to pay and keep them immersed in your own digital ecosystem is nirvana for all forward thinking marketers and businesses. In particular, the most engaged organizations are focused on white label mobile pay solutions. Benchmarking Survey 2020 We’re tracking six core marketing trends over the next few months to help you benchmark your response to COVID-19. Please complete this quick survey and see how you compare with others in the industry. Your answers will be treated confidentially. |