Welcome to the Monday, April 24, 2023, edition of WardsAuto Dealer 5. As always, there's plenty of news about the auto sector. We've gathered some of the most notable stories from WardsAuto and beyond to ensure you are in the know.
71% of car shoppers compare vehicles online only. Your merchandising strategy is a key factor in your sales volume and profitability. Transform your VDPs with vAuto Merchandising to stand out online, deliver a better digital car shopping experience and influence shoppers’ decisions to buy from your dealership. See how you can win more sales online.
Competition for Sales Is Back — But Is Your Sales Staff Ready to Sell Again? Using in-market leads can save time, save money and retain more salespeople – and having access to daily-defection data is where it all begins.
That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives. As always, please feel free to pass this along to your colleagues and others who are interested in automotive insights. If you have questions, concerns or story ideas, please contact editor Nancy Dunham at NDunham@WardsAuto.com Thanks for reading. We'll be back soon with more of the latest news.