A focus group of five consumers featured at the start of the virtual Dairy Experience Conference gave a good indication of why dairy sales are up some 16% during the COVID-19 pandemic. The conference also offered an unvarnished look at consumers’ perceptions of dairy products, practices and image.

The companies will operate as a single precision livestock company under the Vytelle brand to drive the mission to meet the global demands for producing more high-quality protein, more sustainably, and with more profit potential for producers.

Last week, Burger King launched promotions for its new “eco-friendly” Whopper, burgers made from cattle that have been fed a diet with 100 grams of lemongrass, an ingredient the company says cuts methane emissions from the cattle by 33%. That’s not possible, writes Greg Henderson, editorial director for Drovers, in his most recent blog.

While the pandemic is changing plans for fairs, livestock shows, farm shows and a host of other events, it is also pushing groups to think of new and better ways to celebrate the hard work of farming, particularly the missed 4-H livestock shows.

In this Dirt To Dinner blog, writer Hillary Kaufman addresses food labels and how to evaluate them.