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 | News for Today's Top Marketers |
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| Displays in New York and L.A. support brand's campaign By Christine Birkner Adidas is hosting art exhibits in New York and Los Angeles this week aimed at sparking conversation around its "Future" campaign for Adidas Originals. Read more » |
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| Tweets on fleek By Katie Richards |
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| But the character will live on, through someone else By Tim Nudd |
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| Plus, a look at UA's new athlete outfits for the Olympics By Tim Nudd |
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| Grey’s latest campaign for the American Egg Board By Patrick Coffee Last year, the American Egg Board belatedly recognized that the best complement for eggs is bacon (actor Kevin Bacon, that is). Read more » |
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| This isn't make-believe By David Gianatasio Greenpeace brings a young girl's undersea imagination to life in "The Little Explorer," a short film that tackles the topic of destructive fishing in the Arctic. Read more » |
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| 'If you're stranded in the woods, what should you do?' By Lauren Johnson Virtual reality is not even six months old on Facebook, but brands are already finding creative ways to film and post 360-degree clips. On Thursday, Liberty Mutual launches its first VR campaign, and it picked ... Read more » |
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| Featured Jobs | | United Church Funds New York City, NY | | Various, Inc. Campbell, California (US) | | 360i with the Dentsu Aegis Network New York City, New York (US) | | Magnetic New York City, New York (US) | | The Optical Society Washington D.C. | | |
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| Throwing a staid category on the rocks By Patrick Coffee Liquor advertising doesn't always produce the most creative advertising, thanks to legal restrictions and a tendency to skew toward the conservative. But Chicago agency VSA Partners looks to upend that truism ... Read more » |
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| Or at least before tackling that laundry By Gabriel Beltrone YOLO advertising tropes are going strong: In a perfect example, a new set of ads from online travel agency Hotwire urges you to take a trip ... because you might just get hit by a bus. Read more » |
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| Yes, it's Business Bulge underwear By Angela Natividad For International Women's Day, the Young Minds for Gender Equality Foundation (YM4GE) is offering us a practical, immediate solution to the pay parity problem: The Business Bulge, a pair of underpants that ... Read more » |
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