WardsAuto – Customer Experience Edition
WardsAuto The Big Story - Dealer Issue
 

MARCH 29, 2018

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Ford’s Farley Says Dealers Great, But Retail Changes Needed

He cites a survey indicating 42% of polled consumers think the purchase process is too long, 42% indicate price negotiating is painful and 28% say salespeople are pushy

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‘If Our Customers Want It, We’ll Sell It’

A WardsAuto Q&A with new NADA Chairman Wes Lutz.

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Autoline at 2018 NADA: Price The Car Right

Sponsored by Ally
Brian Finkelmeyer explains how vAuto helps dealers capture the right data to price their inventory to sell at the best possible margins.

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Dealer Changes Along With His Customers

 “The digital world definitely has changed my world,” says the dealer principal of Henderson HyundaiSuperstore in Henderson, NV.

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Autoline at 2018 NADA: Speed Up Buying Process

Sponsored by Ally
People love buying a new car but hate how long it takes to do all the paperwork. eLead One has a unique way to streamline the process.

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