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| Influencer marketing is more than just the latest marketing buzzword, with Google reporting a 5000% increase in search. This socially-spawned tactic of engaging influencers wields major power by tapping audiences to engage customers in a more authentic way. Itâs no secret that consumers are tuning out traditional advertising methods, so brands are instead turning to a new channel and reaping the benefits of the organic outreach that results from this hyper-targeted digital influence. Consumers donât want to be marketed to, they want to be marketed through. That means engaging the right audience and having them carry your message for you is no longer optional, it is critical. Itâs all about using the right channels, with the right message, at the right time. At Insightpool our mission is to break down the barriers of Influencer Marketing and help brands unlock the power of the space through technology and the right approach. Itâs what we call âInfluencer Marketing Done Rightâ â and for our customers itâs an approach thatâs delivered phenomenal ROI and results. Learn how to harness the power and ROI of Influencer Marketing in our new ebook on the right approach to Influencer Marketing.
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LEARN: Who are your brand's Top 10 Influencers? | |||||
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READ: The Missing Piece in the Influencer Marketing Stack | |||||
LEARN: What is Your Social Impact Score?Your brand's influence is measured by your audience and the conversations you create- but how do marketers measure that influence? | |||||
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