Insider IntelligenceInsights into the shift towards D2C monetization and more
John, Creators are no longer just influencers—they’re becoming full-fledged entrepreneurs. Our new EMARKETER Roundup, “How the Creator Economy is Changing in 2024,” explores how this shift is reshaping the market. Discover how creators are finding new revenue streams beyond traditional influencer deals, the growing trend of direct-to-consumer monetization, and the impact of tipping, subscriptions, and merchandising on the industry. Download your free copy now. Best, The EMARKETER Team P.S. Register for on-demand access to the playback of EMARKETER’s exclusive webinar, “Beyond Brand Deals: How Marketers Can Navigate the New Creator Economy.” Vice President and Principal Analyst Jasmine Enberg sits down to talk about all things creator with Vice President Marissa Coslov. |
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