France's five main trade organizations representing publishers, advertisers, agencies and ad tech vendors are meeting with France's secretary of state for digital affairs today. The reason: concerns about Google's policy for the General Data Protection Regulation. Meredith wants to wring more revenue out of newly acquired Time Inc. titles like Food & Wine and Real Simple. Here's how. The Cannes Lions can be hard to navigate. Here are tips from festival veterans to help you avoid looking like a newbie on the Croisette. Slack is using the World Cup in its latest ad campaign in an effort to appeal to more 9-to-5 workers. In case you missed it: USA Today's Nicole Carroll discusses why the publisher "can't be all things to all people" on the latest Digiday Podcast. Today is the regular deadline for the Digiday Technology Awards. Submit your entries today for the chance to put your work in front of a panel of judges from Samsung, Equinox, MediaCom and more. Retail executives: Apply for a complimentary pass to the Digiday Retail Forum for the chance to hear from executives from Express, Rent the Runway, Bonobos and more. |
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| Jessica Davies “There is a lot of frustration still in the market. In France, we don’t like leaders — we like challengers.” |
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| Max Willens Many of the former Time Inc. titles get 70 percent of their revenue from print; Meredith would like it to be closer to 60 percent. |
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| Sponsored Content Tune Mobile marketers still struggle to optimally analyze their findings thanks to difficult tracking and unstable data, and a failure to become mobile measurement savvy will leave your brand behind to consumers. However, brands that focus on mobile measurement can attain customers who are both loyal and engaged. Sponsored by TUNE. |
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| Kerry Flynn Slack may be ubiquitous across Silicon Valley startups, media companies and agencies, but the communication tool is trying to appeal to more 9-to-5 workers. |
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| Shareen Pathak We asked Cannes veterans for some tips on how to navigate the Croisette. |
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| Sponsored Content IBM Watson Marketing From tracking campaign metrics to processing countless streams of raw data, marketers' demanding day-to-day duties are getting out of hand. But teams that onboard AI are finding ways to painlessly automate tasks, track and respond to consumer journeys, and so much more. With the support of AI, marketers can make the most of their days, maximizing their output and enabling them to reach their full creative and strategic potentials. Sponsored by IBM Watson Marketing. |
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| Sponsored Content IBM Watson Marketing Today, coffee is far more than just coffee. It's a craft, a destination sought out by increasingly discerning, fiercely loyal consumers. Learn how Caff? Nero and Watson Marketing have joined forces to grab an even bigger share of the $85 billion industry. Sponsored by IBM Watson Marketing. |
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Gala:
June 14, 2018 | 6:
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