The popular PR Daily’s Media Relations Conference is back! Join us June 5-6 in Washington, D.C. to elevate your media relations strategy, stay relevant, newsworthy and valued, and to forge new industry connections.

What You'll Learn

• Media Training and Message Mapping: New templates, techniques and tricks for telling your story better — and more authentically — in interviews or crises (interactive pre-con).
• Creating a Custom Measurement Matrix: We’ll design a tailored index together to help you track placement, tone, reputation, social media and more (interactive pre-con).
• The New State of Media: What’s driving media fragmentation and niche journalism — and how to transform these trends into opportunities.
• Irresistible Pitches and Press Releases: Writing secrets and savvy pitching tricks for crafting newsworthy hooks that search engines, the public and the press will love.
• Authentic Brand Storytelling: How to create organic, immersive stories that win over skeptical audiences — inspiring case studies to delight, inform and entertain.
• The Trust Trifecta: How to embrace transparency, tell your purpose-driven story and work with media influencers to share your ESG journey or CSR successes.
• Diversity-First PR: How to turn DE&I talk into action by empowering diverse voices on your teams — plus new ways to share inclusivity progress with the press and public.
• Best New Tech and Tools: Winning attention in the post-Twitter era with smarter online newsrooms, the latest media relations software, social media channels and more.

Can’t make it to Washington, D.C.?
Register for the Conference On Demand and receive all conference sessions to view at your convenience after the conference.