The tale of Kotaku is a classic example of corporate focus on growth vs. journalistic idealism. This time, though, the battleground is one of the most storied publications in gaming media.
G/O Media and Kotaku staff are locked in a battle for the gaming website’s soul and business The tale of Kotaku is a classic example of corporate focus on growth vs. journalistic idealism. This time, though, the battleground is one of the most storied publications in gaming media. Additional coverage: As the digital advertising marketplace gets more crowded, expensive and riddled with data privacy initiatives, performance marketers find themselves at an inflection point. Though they celebrate Amazon Prime’s significant subscriber base and quality programming, buyers cite a lack of flexibility to purchase individual shows as well as somewhat of a slow reaction to buyer requests. With the 2024 U.S. election just seven months away, U.S. officials warn the AI era poses a far bigger threat than the past two decades of social media. AI-related skills are increasingly in demand on freelance platforms like Fiverr and Upwork. Other things to know about Your last chance to save on passes for the Digiday Programmatic Marketing Summit is tomorrow, April 2. Don't miss this chance to book months' worth of meetings over just three days. Publishers facing numerous industrywide disruptions in recent years are adding the reality of the third-party cookie’s demise. In this new survey-driven report, learn how publishers define the state of search and referral traffic in 2024 and how they’re working to restore and drive both in times of change. Sponsored by Arc XP. While the top 10 retailers commandeer the lion's share of ad dollars, smaller RMNs are carving out their niche by capitalizing on their unique value proposition of capturing traffic during moments of purchase intent. Sponsored by Adstra. | | |
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