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| Multi-episode arc, tied to Pride Month, kicks off tonight By Jason Lynch Budweiser is celebrating LGBT Pride Month in a groundbreaking way: by signing an openly gay country star to appear in a new spot for the brand as "the pinnacle of masculinity." Or at least, that's occurring on CMT's Nashville, which kicks off a multi-episode integration with Budweiser beginning with tonight's show. In the storyline--which sprung... Read more » |
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| Chef'd brings bespoke recipes to your table By Sami Main |
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| Promoted Content by Verve | | Uncover context for better campaign relevancy |
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| Its first Marvel show, The Gifted, debuts on Oct. 2 By Jason Lynch |
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| Amazon creates creepy co-branded marketing spots for The Mist By Jason Lynch |
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| 'Branching' episodes give viewers multiple options per session By Sami Main With an animated Puss in Boots spinoff, Netflix announced its slate of interactive programming this week. Netflix subscribers who use smart TVs, streaming media players, game consoles, and/or iOS devices are the only ones who will be able to access this new form of entertainment, for now. These "branching" episodes act like a choose-your-own-adventure experience... Read more » |
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| Even with declining ratings, Empire had the month's highest ad rate By Jason Lynch In May, the last month of the 2016-17 TV season, the national advertising market was up slightly year over year on the continued strength of cable news and lifestyle networks. But broadcast prime time spend was down 4 percent and shorter NBA and NHL playoff series also ate into ad revenue, according to new data... Read more » |
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| An additional 100,000 copies will be printed By Sami Main Ree Drummond, star of The Pioneer Woman on Food Network and creator of the blog of the same name, has extended her brand through a successful first issue of a print magazine. Hearst Magazines, in partnership with Scripps Networks Interactive, published one issue of The Pioneer Woman Magazine on June 6 with a second issue... Read more » |
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| Featured Jobs | | amNY.com New York, NY | | Cascades Technologies, inc Washington D.C. | | Well-funded New York news media startup Working from home | | MediaLinks TV / CCTV-America Washington D.C. | | NBCUniversal, Inc. San Jose, California | | |
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| The series will air later this summer By Sami Main Warner Bros. says it has investigated claims of sexual misconduct on the set of reality TV show Bachelor in Paradise, and has found nothing inappropriate. Shooting will resume in Mexico. Last week, claims were made against a contestant and the production crew for allowing sexual misconduct to continue while a fellow cast member was too... Read more » |
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| HBO, FX and Netflix lead the pack among all networks By Jason Lynch A trio of breakout freshman series--Atlanta, The Handmaid's Tale and This Is Us--racked up the most nominations today as the Television Critics Association announced its 2017 TCA Awards nominees. The TCA, which is comprised of more than 200 North American TV critics and journalists (including myself), honors outstanding television programming. The organization often recognizes acclaimed... Read more » |
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| This Is Us, which will remain on Tuesdays after all, is set for Sept. 26 By Jason Lynch On Sept. 28, Will & Grace is returning to NBC, 11 years and four months after signing off from the network. NBC announced the premiere date for the sitcom's 12-episode revival as it locked in its fall debuts. This Is Us, last season's breakout hit and the No. 2 broadcast series in the adults 18-49... Read more » |
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