Whether it’s running parts of their ad tech stack, hiring media specialists to oversee their programmatic strategy or finding new ways of working with agencies, more and more brands are moving programmatic in-house.

At the Digiday Programmatic Marketing Summit Europe, taking place from April 25 - 27 in Estoril, Portugal, we’ll learn how marketers are taking back control when it comes to programmatic. Through a series of frank discussions, we'll dive deep into:

• Brand safety: How are marketers managing brand safety, making sure they get to the right audiences and ensuring context is still front-of-mind?
• Programmatic strategy: Programmatic is going in-house, but this doesn't mean that agencies are being excluded – what exactly does in-house mean?
• Creativity: We'll look at how brands are telling their story through creative programmatic and why cost does not trump quality.
• Data: Ad fraud, transparency and GDPR: How do marketers plan to tackle data post-GDPR?

Don’t miss out. Register now to reserve one of a limited number of passes.