Part of Nielsen's latest Total Audience Report for the first quarter of 2017 highlighted just how unique and diverse Gen Z is when it comes to consuming media. The report found that Gen Z and millennials make up almost half of Nielsen's TV homes in the U.S., and that Gen Z is the most racially...
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TV & Video Daily
July 18, 2017
Insider updates on all things video
SVOD and multimedia devices are growing in popularity with older generations
By Sami Main
Part of Nielsen's latest Total Audience Report for the first quarter of 2017 highlighted just how unique and diverse Gen Z is when it comes to consuming media. The report found that Gen Z and millennials make up almost half of Nielsen's TV homes in the U.S., and that Gen Z is the most racially...
Read more »
Turns out shorter isn't always better
By Sami Main
Promoted Content by Oakley
Presets based on the Prizm Lens technology
The network prepares to hook a new generation of fans
By Jason Lynch
Inside the shoot for 'Listen, Drive, Surprise!’
By Kristina Monllos
7 big takeaways from this year's nominees
By Jason Lynch
Thanks to Peak TV, there are more scripted series than ever--with around 450 expected to air this year--making it seemingly next-to-impossible for new shows to make a splash with overwhelmed audiences. But that didn't stop an impressively large number of first-year programs--including shows like This Is Us and The Handmaid's Tale, which shook up the...
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