While the mechanics of ag retail may seem the same as in the past, the dynamics of the industry have changed. With more technology and consolidation than ever, professionals are doubling down to secure their position as a trusted adviser to the farmer.

That’s why we’re boldly turning up how news is delivered to ag retailers and consultants by becoming a reflection of the changing industry.

Get ready for The Scoop.

Working with the most successful individuals and teams in ag retail, The Scoop delivers need-to-know information to ag retailers, crop consultants and farm managers in the way they want to consume that information.

Whether reading our print publication, receiving our daily eNewsletters or stopping the scrolling of social media to find our posts with important information, we provide solutions to key influencers in the agricultural channel. Our audience includes the multipliers and maximizers of information as they each influence tens of thousands of acres.