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| Grey New York goes straight for the heartstrings By Patrick Coffee When seeking creative awards show honors, there's nothing quite like mining the bond between parents and their children. A new ad by Gillette and Grey New York, which debuted before this year's Cannes Lions festival, has proven that maxim with the touching tale of Kristian Rex, a New Jersey man tasked with caring for his... Read more » |
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| But their mothers' dedication to work inspires them By Kristina Monllos |
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| Promoted Content by Verve | | Uncover context for better campaign relevancy |
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| Many call the move 'a stunt' but predict Sadoun will follow through By Patrick Coffee |
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| Adweek took a pair to the pool By Marty Swant |
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| Agency rebrands itself as 'The Disruption Company' By Erik Oster Yesterday, global agency network TBWA won a Design Bronze Lion at Cannes for its work on behalf of a very usual client: itself. The agency network launched a refresh for its own "neglected" brand, across all of its 308 offices in 98 countries. Based around its most identifiable graphic element, the backslash, and a positioning... Read more » |
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| McCann's Tali Gumbiner and Lizzie Wilson come to Cannes Lions By Tim Nudd CANNES, France--Tali Gumbiner and Lizzie Wilson, the young creative team at McCann New York who made Fearless Girl, are at Cannes Lions for the first time. And as expected, it's been a bit of a crazy week for them. Their State Street Global Advisors statue, easily the most breakthrough pop-culture icon to emerge from advertising... Read more » |
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| Company has balanced its leadership teams By Kristina Monllos CANNES, France--The ad world isn't doing enough to improve the diversity of marketing teams and that's something that HP CMO Antonio Lucio wants to change. "If I could point at one thing that is getting in the way of real progress in our industry, it's the lack of diversity," said Lucio during a video interview... Read more » |
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| Featured Jobs | | IBISWorld 90025, Los Angeles | | Baltz & Company New York City, New York (US) | | International Fellowship of Christians and Jews Chicago, Illinois | | Integrated Media Solutions Manalapan, NJ 07726 | | Haymarket Media Group New York City, New York | | |
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| More female directors were featured this year than ever before By Kristina Monllos CANNES, France--Saatchi & Saatchi had more female directors in its Thursday morning New Directors' Showcase at the Cannes Lions festival this year than ever before. But that wasn't good enough for the agency's global chief creative officer, Kate Stanners, who said in her introduction to the show, which is in its 27th year, that she... Read more » |
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| Circus Grey Peru's stunning work with Diego Dibos By Tim Nudd CANNES, France--A fascinating, disturbing campaign from Circus Grey Peru has swept gold Lions across three categories here in Cannes this week, and has a good shot at the Grand Prix for Good, by hacking pop music to deliver a bracing message about violence. The agency, on behalf of a nonprofit called Vida Mujer, partnered with... Read more » |
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| App that originated in consulting world makes jump to advertising By Patrick Coffee Ad industry professionals looking to share their hottest takes on Publicis Groupe's decision to sit out all awards and trade shows for the next year have turned en masse to one place: Fishbowl. The app that started in the consulting world is making the jump to advertising. Founders and backers of the app, which aims... Read more » |
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