| | Good morning, Newtopians! Aren’t you all looking springlike today, and wouldn’t you know it that here in Colorado—home to Newtopia Now—we’re feeling those invigorating seasonal vibes.
Many of us are observing the reemergence of our most beloved perennials, marveling at their ability to weather the winter storms only to be perkier than they were the year before. (Now that’s curb appeal!) How do they do it? Putting their energy into growing a strong foundation, it turns out they’re not so different from us. The stronger the foundation, the healthier and more resilient we become.
As more and more Americans seek both daily optimization and long-term health—from better sleep to more supple skin and balanced hormones—the wellness industry has exploded. Whether by nurturing your skin from the inside or out, balancing your body at the cellular level or supporting mental acuity, the conscious beauty, supplements and food and beverage industries are connecting the dots between the choices you make and your ability to both glow and thrive, much like that dashing peony.
Ah, funny you should mention Glow and Thrive! We have quite a few updates from two of the Newtopia Neighborhoods dedicated to showcasing the future of health and wellness.
Where to start? How about with a little bit of inspiration from our keynotes. On Monday, August 26, head over to the Glow Neighborhood to be dazzled by the dynamic Carla Hall. The celebrity chef and TV personality is exploring the joyfulness of aging beautifully. Then, on Tuesday, August 27, National Geographic Fellow, Netlix host and New York Times-bestselling author Dan Buettner will guide us through the world’s Blue Zones. What can the CPG industry glean from the world’s oldest and healthiest populations?
Speaking of wisdom. Across Glow and Thrive, we’ll learn from retailers including Whole Foods, Thrive Market, Ulta, The Vitamin Shoppe, PCC Community Markets, Bristol Farms and more through our Buyerside Chat series, designed to help brands understand what leading retailers seek in new innovations and how to partner for success.
Retailers will also find sage advice for differentiating their stores during our Insights for Retailers sessions. Join INFRA and Creative Beauty Consulting to dig into unique merchandising formats and brand partnerships.
And, of course, there are plenty of ways for brands throughout these neighborhoods to shine, from the CPG Unwrapped product showcase to the Conscious Beauty Pitch event! You’re all blooming, but some are more ready to be picked by retailers.
Go on now, be springlike! And we will see you, looking more vibrant than ever, in June.
|
| |
|
