| | Glutathione: The master antioxidant in the natural products market
Achieving wellness is easier said than done—especially with age. The body is under a constant barrage of stressors from viruses to environmental toxins. The cellular machinery that metabolizes and absorbs nutrients and powering energy keeps it all working—until it doesn’t. As post-pandemic consumers become more aware of the importance of cellular health to overall wellness and longevity, they are seeking new solutions that address health at this very basic level.
Glutathione, sometimes called the “master antioxidant” for its broad support of immunity, digestive function, brain health and detoxification, is a good option. Although the body makes glutathione on its own and through the diet, it is difficult to maintain healthy levels of this amino acid with a host of factors, from diet and stress to aging, depleting glutathione levels.
Download this eGuide to learn more about the science behind this extraordinary antioxidant and how it supports cellular health by scavenging free radicals and regenerating other antioxidants like vitamin C and E, along with the potential market opportunities of a branded glutathione like Kyowa Hakko’s Setria®.
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