TL;DR: We’re bringing you an enhanced user experience on our homepage, a free guide from a global marketing leader, celebratory wins from us and our partners, and more inside
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AppSumo Newsletter

Hey there, Sumo-ling!

The Tokyo Olympics are finally in full swing, as swimmers hurtle to the finish, gymnasts defy gravity, and somehow no one trips stepping onto the podium. (Truly inspiring what the human body is capable of.)

Like each competing country, we've assembled our own all-star lineup, from a free ebook illuminating the work of a marketing icon to standout wins from us and our partners.

So warm up, stretch it out, and let the games begin.

AppSumo news

Mutual funds

Our inaugural Sumo Day was a roaring success thanks to our devoted community of Sumo-lings. And since Sumo Day was all about empowering entrepreneurs, we wanted our proceeds to do the same. That’s why we’re paying it forward by donating to the PeopleFund, a Texas-based nonprofit that provides entrepreneurs with capital, education, and resources so they can build healthy small businesses.

We're donating our Sumo Day proceeds to the PeopleFund

Homecoming

When something is difficult to navigate, it makes the user experience a nightmare. (Looking at you, Ikea). So we always want to be on our A-game when it comes to providing a good search experience in our site. That’s why we’ve given our homepage a glow-up. Now it's easier than ever to discover tools specifically for you, thanks to personalized product recommendations, collection pages, and more.

Check out our new homepage featuring personalized product recommendations

Power supplies

Along with being the current CMO of Netflix, Bozoma Saint John is a global marketing leader and all-around badass. (Seriously, her nickname is “Badass Boz.”) Now, with our free guide, The Power of Storytelling: 8 Marketing Lessons from Bozoma Saint John, you can get insight into how to build brands and lead teams from the legend herself. Grab it ASAP, though, because it’s only free until August 3rd at 11 a.m. (CDT)!

The Power of Storytelling: 8 Marketing Lessons from Bozoma Saint John

Follow our lead

Writing emails is daunting, especially when you overthink every aspect. (“Do exclamation points make me seem friendly or overly caffeinated?”) But we’re here to save you with Million-Dollar Email Templates 2.0, an app that features dozens of email templates that we've used here at AppSumo to achieve success over the past decade. Get ready for people to actually open and respond to your emails! <- We're friendly and overcaffeinated.

Million-Dollar Email Templates 2.0
Partner news

Press play

A huge congrats to Outplay for raising $7.3 million in Series A funding from Sequoia India! Play on, players.

No cap

The sales collaboration superstar Recapped made a sweet deal of their own, securing $6.3 million in seed funding this month led by CRV.

High performance

G2 awarded Squirrly SEO the High Performer Medal for Summer 2021! This marks the third accolade Squirrly SEO has received this year! The other two? Software Advice's FrontRunners list of top SEO platforms and Capterra's 2021 Shortlist: SEO Software.

Taking off

Led by Emergent Ventures, Rocketium raised $3.2 million in funding to launch their AI-powered creative management platform in the United States and other markets.

Shaping up

Linguix is putting in their new Writing Coach, a product designed to improve language skills and offer training suggestions based on its users' writing abilities.

Call me, maybe

With Crikle's new Personal Call Link feature, you can share reusable links with others so they can quickly jump on calls in private meeting rooms. They’ve also updated their video feed layout to increase the number of participants shown on screen. Now it’s a party.

Check the label

Publer is making it easier than ever to bulk schedule and auto-schedule social posts, plus better organize content with labeling capabilities. It’s all included in their latest features.

All coming together

Malcolm! now integrates with Integromat, giving you an alternative platform to Zapier and an additional route to thousands of third-party applications and services.

Meet the team
Meet the team

Victor, Copywriter

Would you rather go shark diving or skydiving?Skydiving. I need that feeling of flying instead of a fear of being eaten alive…

What book most influenced the person you are today? The Fire Next Time by James Baldwin. Just can’t beat it.

Links we're lovin'

Innovation is the heartbeat of cultural progress. But have you ever wondered how the hot new thing went from being “textile factories” to “AI” in just 250 years? Read “Long Waves: The History of Innovation Cycles” to learn the fascinating reasons why “creative destruction” drives our economies and why technology really is advancing at a quicker pace than ever before.

We know why we eat, sleep, and (kids, cover your eyes) mate, but we’ve always been stumped by the curious case of curiosity. Why do we wonder? And why do we wonder about why we wonder? (Great, now I think I’m thinking about thinking too much.) In “Curiosity Depends on What You Already Know,” you can dive deep into the phenomenon of curiosity and what scientists are currently discovering about it.

One of the most beautiful parts of collaboration is seeing just how different each person’s perspective is. When Clinton Jones challenged animators to take a simple scene he built and make it their own, he was blown away by the vast range of interpretations. Watch this montage of his favorite animations and enjoy 11 minutes in 100 different worlds.

Author Arthur Quiller-Couch famously once said, "Murder your darlings." This timeless advice centers around knowing what to cut out and what to leave in a piece of writing. But what if instead of trashing your beloved ideas, you relocated them, and gave them new life?

And that's a wrap! See y'all next time.

❤️ and 🌮,
The AppSumo Team


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