4 tips to avoiding the people-pleaser trap | Creating useful content is key to LinkedIn hits | Retail flatlines, but e-commerce keeps rising
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February 22, 2019
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Getting Ahead
Good advice: Stop the comparison game
People set themselves up for frustration if they constantly compare their career status to others and try to attain the ideal salary, job title and work-life balance all at once, write Alison Beard and Daniel McGinn, hosts of "Dear HBR," a career-advice podcast. Measure success by your own progress and focus on one or two career goals at a time.
Harvard Business Review online (tiered subscription model) (2/21) 
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4 tips to avoiding the people-pleaser trap
Focusing too much on pleasing others takes people away from their priorities at work, writes Lisa Evans. If you struggle saying "no," start by turning down small requests, prepare a concise reason why and realize a relationship that can't weather a "no" isn't worth it.
Fast Company online (2/20) 
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eBook: The 2018 Field Guide to Identity Crime
Gain insights and actionable solutions to address fraud and identity theft with EZShield's newly published eBook, The 2018 Field Guide to Identity Crime | The Financial Institution's Guide to Protecting Account Holders in 2019. Download now.
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Making the Connection
Creating useful content is key to LinkedIn hits
You're likely to boost traffic to your LinkedIn site by publishing insightful content, including videos, and sharing that content on other social media. "By providing useful content and demonstrating your experience and credentials, others will want to connect with you," writes Jared Weitz of United Capital Source.
Business 2 Community (2/15) 
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From Gutenberg to Google: The History of Our Future
"Tom Wheeler seems to sense in his bones the age-old (and comforting) truth that 'there's nothing new under the sun,' and yet is able to weave together complex and fascinating stories about the machines we make--and the way they make us." -Ken Burns
Read an excerpt and pre-order today!
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The Landscape
Retail flatlines, but e-commerce keeps rising
Retail flatlines, but e-commerce keeps rising
(Spencer Platt/Getty Images)
The rest of the economy has added jobs during the past two years, but the retail sector has flatlined. Brick-and-mortar stores might be stagnating, but growth is accelerating in e-commerce, which creates jobs in transportation and warehousing.
CNN Business (2/20) 
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Your Next Challenge
How to grab attention right away with a cover letter
Cover letters are still a must with online applications, and the first sentences should address the employer's needs and how you've met them with work experience, writes career counselor Robin Ryan. Try consulting with industry insiders to identify the employer's most pressing needs and conclude the letter with a call to action, such as a request to discuss your potential contributions in detail.
Forbes (2/19) 
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Why you should show your professional side on Instagram
Some recruiters use Instagram to find job candidates, and posting a professional photo and using keywords related to your expertise in your bio helps get their notice, writes Hannah Morgan. Share samples from your portfolio and photos of you at industry events to tell your professional story.
U.S. News & World Report (2/21) 
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Balancing Yourself
Nestle USA HR exec: Finding balance takes practice
Nestle USA HR exec: Finding balance takes practice
Cascapera (Nestle)
Practice makes perfect when it comes to balancing life and your job, says Judy Cascapera, Nestle USA's chief people officer. Cascapera admits to struggling with balance and suggests small actions such as scheduling doctor's appointments and finding colleagues to lean on.
Glassdoor (2/18) 
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The Water Cooler
Huge bee species seen for the 1st time in 38 years
Wallace's Giant Bee -- the world's largest species of bee, which is approximately the size of a human thumb -- was discovered on the Indonesian North Moluccas islands in 1859, but the huge insects haven't been spotted since 1981. Bee experts can now rejoice because scientists finally saw and documented a specimen in the wild in January after five days of searching.
The New York Times (tiered subscription model) (2/21) 
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I never thought of being blind as a disadvantage, and I never thought of being black as a disadvantage. I am what I am. I love me!
Stevie Wonder,
singer, musician, songwriter and record producer
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