DAILY SCOOP

Poor employee survey creates PR headache for Google, Uber and Lyft explain fuel surcharges and digital promos create fatigue

Also: A look at Disney CEO Bob Chapek’s extended apology and Starbucks partners with Volvo on electric vehicle charging stations.

STORYTELLING

What the pandemic success of podcasts means for PR pros

Your media strategy shouldn’t overlook the popular audio format, even as the in-person interview has vanished.

PR INDUSTRY

Despite Applebee’s Ukraine snafu, don’t pull ad spend from news

There’s risk in running ads against news coverage, but ad dollars are essential for keeping the news media healthy and audiences informed.

THE CONSULTANT IS IN

What your organization can learn from Russia’s ESG rating downgrade

Go beyond letter grades to tell the story of what your organization is actually doing.

DAILY SCOOP

CVS health fires execs after sexual harassment mishandling, Instagram gets Live moderators and premium content drives ad exposure

Also: Cheetos takes credit for touch-free tech with new campaign.

SOCIAL MEDIA

A step-by-step guide to building a social media team from scratch

How to build a social media team that meets your unique needs.

WELLNESS

Introverted? You can still succeed in PR

You don’t have to love the spotlight to have a great comms career.

WRITING & EDITING

In the attention economy, writing still packs a punch

For some audiences—particularly top business execs—written content is indispensable in researching important decisions. Here’s how PR pros are thinking about their skill sets.

EMPLOYEE ENGAGEMENT

3 approaches to strengthening employee experience

A new, free guide from Simpplr and Ragan details an actionable process with three strategies for fostering a healthy experience.

DAILY SCOOP

Meta changes hate speech policy on Russian invasion, low pay is No. 1 reason behind employee quits, MLB celebrates return of baseball on social media

Also: Behr Paint Company enters the NFT universe with SXSW virtual event.

THE FRIDAY REPORTER

The Daily Beast’s Matt Lewis credits success to the relentless pursuit of learning

The columnist and author of “Too Dumb to Fail” talks with host Lisa Camooso Miller about his career as a journalist and how he finds the stories that matter.

PR VOICES

Interested in tech PR? Take your talents to South Beach

An agency leader makes the case for Miami as a tech hub.

WINNING CAMPAIGNS

National Association of Realtors’ video series garners 2 million views, exceeds goals

NAR’s ‘Coming Home’ video series dealt with homelessness, PTSD and relocation, winning an award in the ‘Content Marketing’ category of PR Daily’s 2021 Digital Marketing & Social Media Awards.

PR VOICES

PR may be Ukraine’s most potent weapon

President Zelenskyy and ordinary Ukrainians are expertly using communications tools to sway the world.