Algorithm updates, SEO principles, improving ROI on paid search, analytics

May 13, 2020

Register Now

Register today to get the actionable advice you need to succeed as a digital communicator. This crash course will help ensure your brand dominates the search results and you earn the ROI you seek.

You’ll learn how to leverage Google’s new algorithm changes, master your SEO skills and build a smarter digital content and communications strategy.

AGENDA


11–11:40 a.m.

Master Fundamental SEO Practices, New Algorithm Updates and Protect Your Online Presence During a Crisis


11:45–12:25 p.m.

Develop a Paid Search Strategy that Delivers Greater ROI


12:30–1:10 p.m.

Use Google Analytics to Improve Your Programs and Prove Your Value as a Communicator in a Time of Crisis


1:15–1:45 p.m.

What’s New and What’s Next in Google’s Suite of Tools


1:50–2:15 p.m.

Case Study from a Google Power User


2:15–2:30 p.m.

Top Takeaways of the Day + Raffles

MEET THE TRAINERS


Alan Bush

SEO and Digital Marketing Instructor

University of California, San Diego


Matt Pressnall

Co-Owner

Perception Builder


Lee Odden

CEO

TopRank Marketing


Greg Jarboe

President and co-founder

SEO-PR


Ryan Sorrell

Senior Associate of Search and Analytics

Walker Sands

Attend this important boot camp to learn all the tactics and tools you need to expand your brand’s digital footprint and ultimately your bottom line.

REGISTER NOW

For questions or additional information, please contact Shallon Blackburn at shallonb@ragan.com or 800-878-5331.


Related Ragan Events:

     

This email was sent by: Ragan Communications
10 S. La Salle Street, Suite 310 Chicago, IL, 60603, US, cservice@ragan.com
Update Profile/Unsubscribe
Sent to: newsletter@newslettercollector.com