If someone’s loss is another’s gain, then Google owes publishers a fat check — or at the very least, an apology letter with interest.
If someone’s loss is another’s gain, then Google owes publishers a fat check — or at the very least, an apology letter with interest. Read more coverage on the antitrust trial against Google’s ad tech: From power play to courtroom drama, we compiled a timeline of tumultuous turns to Google's ad tech trial. Do you have thoughts on the trial? Consider taking our survey. Additional coverage: To find out where different social platforms stand with publishers, Digiday+ Research surveyed publisher professionals on their social media usage and ad spend, and how social platforms play into their revenues and branding. Here's how publishers think social platforms stack up. At this year’s Roblox Developers Conference, the platform’s burgeoning romance with brands and advertisers was on full display. As AI-powered tools continue to flood the marketplace, baby registry brand Babylist is shaping up auditing policies to ensure data security, stability and fairness. The push for companies to walk away from DE&I comes amid softer consumer spending and earnings. More in this Digiday+ Marketing Briefing. Other things to know about The Digiday Publishing Summit is just around the corner, happening September 23-25 in Miami. Secure your seat now to join top execs from Bloomberg Media, Disney and more as they tackle key issues shaping the future of publishing. As the media landscape continues to transform, the synergy between sports and streaming platforms is poised to become even more influential in how audiences interact with their favorite teams and athletes. Sponsored by Nexxen. As advertisers realize ad IDs are unstable, they seek refined approaches to programmatic ad buying – bid shading has emerged as an advanced strategy. Sponsored by Amazon Ads. | |
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