| Tim Peterson With 10 days until GDPR takes effect, Google has not yet registered as a vendor on IAB Europe's consent framework. |
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| Lucia Moses Some U.S.-based publishers with small or nonexistent European audiences are considering blocking European IP addresses outright from accessing their sites. |
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| Sponsored Content Tune The future of marketing is mobile. With consumers carrying around smartphones at all times, your brand could be inches from their fingertips -- but that means nothing without proper measurement. Get the guide. Sponsored by TUNE. |
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| Seb Joseph There are marketers who have been "hoodwinked" into believing a DMP would resolve their data challenges. |
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| Max Willens The newly created team’s mandate is to prove to brands that advertising on Hearst properties delivers business outcomes. |
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| Sponsored Content IBM Watson Marketing Get an inside look at AI in the workplace. From easy onboarding to optimal support, two recruiters share their thoughts on AI’s best position on the modern marketing team. Sponsored by IBM Watson Marketing. |
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| Sponsored Content The Media Trust The GDPR protects individuals' data rights within the EU. Every business with a website or digital advertising campaign has obligations. For brands and advertisers it can be confusing. Learn more in our handy infographic guide for brand advertisers and publishers alike. Sponsored by The Media Trust. |
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