Google is launching a suite of services to help publishers better understand their existing audience while also targeting ads at readers who are ready to subscribe. Today, the company is introducing the Insights Engine Project, which will provide publishers with data about who visits a website. Using machine learning, the company said it will provide...
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Digital & Tech Daily
October 04, 2017
Today's top news for digital marketers
It's launching Insights Engine Project
By Marty Swant
Google is launching a suite of services to help publishers better understand their existing audience while also targeting ads at readers who are ready to subscribe. Today, the company is introducing the Insights Engine Project, which will provide publishers with data about who visits a website. Using machine learning, the company said it will provide...
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More collaborations are coming to the app soon
By Lauren Johnson
Adweek Webinar by The Trade Desk
Thursday, October 5, 1 PM ET | 10 AM PT
Vox Media is creating Twitter livestreamed shows out of a blog and a podcast
By David Cohen
'We've bastardized the term'
By Sami Main
Place your votes in Adweek's Readers' Choice Awards
By Adweek Staff
Did you finally succumb to Spectacles? Does Amazon Echo rule your household? Are you holding out for the iPhone X? Tell us what tech innovation blew your mind in 2017. Now's your chance to vote for your favorites in our annual Hot List Readers' Choice Poll. Vote as many times as you'd like beginning Sept....
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