Also: A cotton candy lobster will star in her own line of NFTs.

TODAY’S HEADLINES – 05.12.2022  
 
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RESEARCH

These are the biggest challenges to effective executive comms, Ragan survey says

We asked communicators what obstacles are impeding their leadership communications strategies. Here’s what they said.


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MEDIA RELATIONS

32 key takeaways from PR Daily’s Media Relations & Measurement Conference

Speakers from the world of media and PR took the stage in front of an in-person crowd at The Yale Club in Manhattan to share insight into how best to reach the press and know that you’re succeeding.



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SOCIAL MEDIA

Infographic: 5 trends social media managers should follow

Looking to switch up your social content? This infographic provides five stats that all social media marketers should know.


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BRAND JOURNALISM

Member exclusive: How Discover Puerto Rico is educating audiences about island heritage

With the launch of its new ‘Live Boricua’ campaign, the team hopes to highlight the cultural richness of an often-overlooked travel destination.


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INTERNAL COMMUNICATIONS

How to help bridge social and political divides among employees

A new report offers tips on how to communicate with people who hold different perspectives.



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RAGAN AWARDS

PR Daily honors the 2022 Social Media & Digital Awards winners. See the full list.

Ragan celebrated the digital and social media champions during an awards luncheon at New York's storied Yale Club.


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RAGAN AWARDS

PR Daily honors the 2022 Top Agencies Awards List in NYC

Top agencies were celebrated at a special awards luncheon in New York City on May 10.


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A DAY IN THE LIFE

‘Don’t be paralyzed by your mistakes’ says Bernadette Davis

The leader of her eponymous PR agency offers a look at her daily routine and approach to PR work in 2022.


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SOCIAL MEDIA

Quick tips for working with TikTok influencers

The most important step is finding the right influencers to speak to your audience. Here’s how.



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MEASUREMENT

Why and how you should monitor for podcast mentions

Here’s a look at how to think about monitoring the millions of podcasts out there for mentions of your brand or products.


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EMPLOYEE ENGAGEMENT

How to encourage employee-generated content

Learn how to use employee-generated content (EGC) to fuel employee retention, engagement, and recruitment.


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THE FRIDAY REPORTER

Business Insider’s Madeleine Berg: ‘Never ask for a photo’

This episode’s guest covers Hollywood and media, and offers a look at her work wrangling the cultural narrative into timely news.


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