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XBOX, Hasbro, Fall Guys and more!
 
TIME TO LEVEL UP
License Global's April issue puts the spotlight on the rapidly expanding Gaming industry.
 
 
 
THE HALO EFFECT
 
 
John Friend, Head of Halo and Xbox Consumer Products, speaks exclusively to License Global about next gen consoles, maintaining a fandom after nearly two decades and the return of “Halo.”
 
 
FROM THE
MAGAZINE
 
 
ROYALE RUMBLE 

How “Fall Guys: Ultimate Knockout” became gaming’s wholesome hero. 

 
 
HIGH-STAKES GAMING

With a spike in sales during the pandemic, a recently acquired studio now firmly under its umbrella and a pipeline of new products coming to market, Hasbro is riding high.  

 
 
Games Workshop on the Expanding Universe of ‘Warhammer’

License Global speaks with Jon Gillard, executive vice president, global licensing, Games Workshop, to discuss the raft of launches bringing the vast world of “Warhammer” to life. 

 
 
MORE FROM
THIS ISSUE
 
 
 
Super ‘Sonic’ 
Thirty years ago, “Sonic the Hedgehog” debuted and flipped the script on video games forever. Find out what SEGA has planned to mark the anniversary of one of gaming’s most legendary faces. 

Activision Blizzard’s Milestone Moments
Activision Blizzard celebrates “Call of Duty” success and Blizzard’s 30th anniversary with a slew of
licensing programs to support its diverse
gaming properties and global fanbase.

 
Ahead of the Game
Andy Jones of Asmodee is always
looking for the next big thing in
licensing.

Video Games Get a 1-Up
License Global looks at the upcoming movies, TV and streaming built for video game fans and its robust product drops.

 
 
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