GlaxoSmithKline (GSK) concluded the mandated global media review it launched in May with the selection of custom Publicis Media team as its global media agency of record, according to sources with direct knowledge of the matter. "GSK periodically reviews its reviews its media buying arrangements to ensure they are continuing to deliver the best value...
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October 05, 2018
Advertising & Agency Daily
Your overview of the agency world
GSK Sends $1.5 Billion Media Account to Publicis
Stars Revisit the Names Bullies Called Them in New Campaign From Monica Lewinsky and BBDO
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