This week’s grid edge happenings highlight some of the ways that utilities are seeking to adapt to a distributed energy future, from altering public perceptions to creating new business opportunities.
Grid Edge Newsletter | April 01, 2016
This week’s grid edge happenings highlight some of the ways that utilities are seeking to adapt to a distributed energy future, from altering public perceptions to creating new business opportunities. On the public relations front, a newly hired communications firm has advised the Edison Electric Institute to create a more solar-friendly image, through such methods as rebranding utility-scale solar as “community solar.” In the meantime, utilities are putting together business units to engage customers as trusted energy advisors, as utility holding company Edison International is trying out with this week’s launch of Edison Energy, or as startup FirstFuel is supporting through its new software-as-a-service upgrades. The utility push into the electric vehicle charging business can offer opportunities as well as potential for conflict with private competitors, as Pacific Gas & Electric has laid out in its latest EV charging plan. We also covered some of the state-by-state efforts to renovate the utility business model, from California’s distributed energy-as-grid asset developments, to Minnesota’s early-stage grid modernization work. And GTM Research provided us a breakdown of the $900 million in 2015 grid edge venture capital and private equity investment, and a forecast of how the extension of the federal investment tax credit for solar-paired batteries could drive an additional 500 megawatts of energy storage to be built by decade’s end.

Yours,
Jeff St. John, Reporter, Greentech Media

Have a news tip for us? Email the GTM Editorial Team at editors@greentechmedia.com or contact me directly at stjohn@greentechmedia.com.
GRID EDGE NEWS FROM GTM
03.31.16 | Stephen Lacey
The Utility Industry Is Rebranding Itself: PR Ploy or Serious Attempt to Connect With Customers?
The gang looks at a new public relations effort underway in the U.S. utility industry.
03.31.16 | Jeff St. John
How VC and PE Investors Spent Their $900M on the Grid Edge in 2015
The breakout on energy storage, demand-side and IOT investments, plus some Q1 2016 updates
03.31.16 | Katherine Tweed
FirstFuel Focuses on Customer Engagement First, Energy Audits Second
Utilities and retailers need big-data analytics for the basics.
03.30.16 | Jeff St. John
Will PG&E Finally Get Approval for Its EV Charging Pilot?
The utility’s new plan will cost less for ratepayers. But EV charging companies are still worried about utility control.
03.30.16 | Jeff St. John
Edison International Launches Its Energy-as-a-Service Business
Built on $100 million in startup acquisitions, a big utility company goes deep into efficiency, energy procurement and renewable integration.
03.29.16 | Julia Pyper
Utility Lobby Group Hires Communications Specialist to Rebrand Sector’s Image
“You can’t just rename the DMV and suddenly make people like it.”
MORE GRID EDGE NEWS FROM GTM
03.29.16 | Mike Munsell
What the Federal ITC Extension Means for the US Energy Storage Market
GTM Research expects an additional half a gigawatt of storage paired with renewables between 2016 and 2020.
03.29.16 | Julia Pyper
New Consumer Preferences Are Now Impossible to Ignore, Say Utility Executives
“I suppose I could have fought the changes at every turn and focused on self-preservation, but that would have meant ignoring my customers and betting against technology.”
03.29.16 | Katherine Tweed
Minnesota’s Advanced Grid Planning Process Is Contentious and Slow
The Minnesota PUC is essentially stuck in Phase 1 of its three-phase approach to grid modernization.
03.28.16 | Julia Pyper
State Bulletin: More States Seek to Boost Renewable Energy Targets
An update on state-level clean energy news from around the country
03.28.16 | Bentham Paulos
How Should We Structure Performance-Based Regulation of Utilities?
Three different ways to get utilities beyond a “cost of service” approach to maintaining the grid
03.25.16 | Katherine Tweed
SRP Exceeds Its Efficiency Goals With Rebates, Dynamic Pricing
SRP increasingly relies on innovative rate design to save kilowatts.