| Oct. 5, 2017 | Suburban Collection Showplace | Novi, MI | RESERVE YOUR SPOT NOW:
Hands-on workshop
on UX design methodology
LIMITED SEATING REMAINS
Think BIGGER. That's the theme of our hands-on workshop on design thinking for automotive innovation.
In this Pillar Technology facilitated workshop you will:
Leverage design thinking and human-centered design techniques that can be applied in your daily work
Walk step-by-step through a reusable format for running your own innovation workshops
Generate breakthrough ideas for our automotive future with industry experts. Due to the interactive nature of the session, we have set a cap on available seating. You can reserve your spot in this workshop when you register for the WardsAuto UX Conference and select your agenda items.
The session will be led by Jonathon Baugh and Keith Tatum, who are both Experience Architects at Pillar Technology.
OTHER SESSIONS INCLUDE:
The New Auto HMI Will Be Everywhere.
What Will it Look Like?
Augmented reality, autonomy, visual monitoring, natural language recognition, gesture controls, holographic controls and even car-based drones are transforming the human-machine dialog in vehicles. What will this look like?
KIMBERLY CLAVIN (moderator)
Product Development Team Leader
Pillar Technology
TAMARA SNOW
Director, Interior Systems and Technology, North America
Continental Automotive
| PHIL VENTIMIGLIA
Engineering and Product Manager
Bosch
MATT YURDANA
Creative Director - The Internet of Things Experiences Group
Intel
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Turbocharging Connectivity
Connectivity continues to change every aspect of the automotive user experience. One thing that never changes is the demand to move data faster and more economically, whether it is downloading movies to the infotainment system, over-the-air vehicle software updates or connecting with the IoT. This session explores the latest strategies and technologies for boosting the speed and power of connectivity.
SCOTT BEUTLER
Vice President of Interior
Continental Automotive
TRICIA HECKER (moderator)
Head of Connected Services
FCA US LLC
| PAUL HEDTKE
President
PAH Consulting Inc.
KYLE WALWORTH
Chairman
Intel
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Machine Intelligence and Deep Learning:
Where Will it Take Us Next?
Artificial intelligence is predicted to transform industries like the previous technologies of steam and electricity did in earlier times. Where will AI take vehicles and the user experience both inside and outside the vehicle?
AJAY DIVAKARAN
Technical Director, Vision and Learning Laboratory
SRI International's Center for Vision Technologies
JOHN MCELROY (moderator)
President
Blue Sky Productions
| JASON MONROE
Manager, Advanced User Experience Design
FCA US LLC
GARY SILBERG
Partner and National Automotive Leader
KPMG
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The Newest Concepts and Tech for Enhancing UX
Whether consumers plan to inhabit a vehicle for 5 years or 5 minutes, it will be important for vehicles to impress drivers and passengers with beautiful design, smart surfaces, biofeedback and gorgeous OLED displays and lighting. Panelists will discuss the latest and greatest.
MIKE GODWIN
North American Director, Visible LED Products
OSRAM Opto Semiconductors
ROBERT KINNEY
VP, Interiors Division, North America
Faurecia
| DEREK SELLIN (moderator)
Leader in Product Marketing, Partner Marketing and Communications
Rightware
JACEK SPIEWLA
User Experience Manager
Mitsubishi Electric Automotive America
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Where is Mapping and Navigation Headed
in Automotive UX?
Advanced Driver Assist Systems, autonomy, weather mapping and security all are converging in the area of navigation, along with augmented reality-enhanced interaction with points of interest and passenger-specific connected applications. How is this technology going to evolve and coexist with increasingly sophisticated mobile device-based systems?
SAM ABUELSAMID (moderator)
Senior Research Analyst
Navigant Research
LONNIE ARIMA
Head of Auto OEM Business
Magellan
| TOM DENTON
Engineering Director
NNG
KIP DONDLINGER
Product Mgr & User Experience Manager
Garmin
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When you register for the conference, you'll choose your panel discussion sessions, so sign up now and reserve your seat for the panels that are your must-sees.
Center Stage Discussion Exploring UX Challenges
Several of today's and tomorrow's most pressing UX issues will be examined and dissected in a special panel led by Dave Lyon, co-founder of Pocketsquare Design.
JEFF GREENBERG
Senior Technical Leader
Ford Motor Company
KRISTIN KOLODGE
Executive Director of Driver Interaction and Human Machine Interface
J.D. Power and Associates
| DAVE LYON
Design Partner
Pocketsquare Design
MICHAEL TSCHIRHART
Innovation Group Manager – Advanced Engineering
Panasonic Automotive Systems
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You'll also experience...
Exhibits from
Leading Suppliers and Technology Providers
Sign up as an exhibitor or sponsor (see below)
Ceremony for
Wards 10 Best User Experience Awards
with winning vehicles on display
Multiple opportunities to network with
Top OEM and Tier 1 Designers and Executives
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AWARDS
Wards 10 Best UX awards ceremony, with the winning vehicles on display
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EXHIBITS
Exhibits from top UX suppliers showing off their latest innovations
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NETWORKING
Meet up with colleagues and make new connections
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You'll join major OEMs and major UX suppliers.
2016 attendees included:
| AdientAirstreamALPS ELECTRICAudi of AmericaBMO CapitalBMW of North AmericaBoschCisco SystemsContinentalCorning IncorporatedCovisint DelphiDENSO International Detroit LabsEDAG, IncFBR | Fiat ChryslerFord Motor CoFuels InstituteGeneral MotorsHarmanHonda HoneywellHyundai Kia AmericaIBMIER Fujikura, Inc.Inteva ProductsJ.D. PowerJAE ElectronicsJohnson ControlsKPMGLacks EnterprisesLextantLawrence Tech Univ | Magna InternationalMapzenMaxim IntegratedMercedes-BenzMethode ElectronicsMitsubishi ElectricNavigant ResearchNielsenNissan N. AmericaNNG North AmericaNuance Natural Language & AI LabNVIDIAOPTISP3 North AmericaPacific Insight ElectronicsPanasonicPillar TechnologyPocketsquare | Robert Bosch LLCSherwin-Williams STRATTECSundberg-FerarTachi-S EngineeringTAEGUETata Motors LtdOhio State Univ ElectroScience LabthyssenkruppToyotaToyota Boshoku America Transtron AmericaValeoVisteon CorporationVoicebox TechnologiesYanfeng InteriorsYazaki N. America |
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