Happy 50th Birthday to the Backpack!

It’s the 50th Birthday Year of the Backpack!  Fifty years ago, the modern-day backpack was born, and to celebrate this milestone, Lands’ End is honoring the iconic pack with EXTRAORDINARY offers, tips, advice, and a Lands’ End Twitter #Backpack50 Birthday Party!

AND...I'll be hosting one of the hours of the event (details below)!

• 50/50 Extraordinary Offers – Today only (August 8, 2017) Lands’ End is offering all backpacks (and coordinating lunch boxes) at 50 percent off with free shipping.  Use promo code: BACKPACK50 and pin: 7476 to receive this amazing offer.

• Backpack Personality – Personalizing a backpack is a popular trend this year. For just $6, you can add icons, initials or monograms to your Lands’ End backpack. There are hundreds of ways to personalize your pack.

• Online Tips – Visit landsend.com/backtoschool to determine which backpack will be an A+ fit and take advantage of today’s great Backpack offers!

• #Backpack50 Twitter Birthday Party –  Today, August 8, 2017 from 1p.m. to 5p.m. (EST) at #Backpack50, the four-hour Lands’ End Twitter #Backpack50 Birthday Party will include advice from Lands’ End backpack experts as well as 24 chances to win Lands’ End backpacks and $100 Lands’ End gift cards to purchase a backpack from Lands’ End.

Event Details:

• Date: August 8, 2017
• Time: 1pm – 5pm EST
  • @MomSpark hosts: 3pm-4pm EST - Fashion Backpacks to Tech Backpacks
• Hashtag/Location: #Backpack50, #LandsEndKids
• Follow: @LandsEndPR and @@LandsEnd

This alert is sponsored by Lands' End.