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| Optimus Prime is back By Christopher Heine CANNES, France—Maybe Jimmy Page, with those double-neck guitars, and Optimus Prime, part robot and part semi truck, stoke the same kind of fandom in pop culture. Rock Geek, meet Cartoon Geek. Read more » |
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| Gun-control sit-in shows its value By Christopher Heine |
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| New feature coming next month By Marty Swant |
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| BrandShare Content From Adobe | | Concert streaming and sharing By Sarah L. Stewart |
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| Will help card members keep tabs on purchases By Lauren Johnson Add American Express to the growing list of brands planning for a bot-driven future. Read more » |
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| Bud Light, Sony Pictures and Bank of America are on board By Lauren Johnson All eyes will be on Twitter this fall when the micro-blogging site livestreams 10 of the NFL's 16 Thursday Night Football games. It's a big move that could prove that Twitter is either indeed the go-to place ... Read more » |
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| Will focus on location lift and eventually revenue By Marty Swant ComScore and xAd (a location-based mobile ad network) are beginning to measure how effective xAd's mobile campaigns are for driving in-store visits. Read more » |
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| Featured Jobs | | DeVries Global 10022, New York City | | Pipedrive New York City, New York (US) | | The Penny Hoarder (Taylor Media) Saint Petersburg, Florida | | Pascale Communications, LLC Virtual/Work from home | | Park Literary & Media 10012, New York City | | |
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| But don't really affect big brands' websites By Lauren Johnson There's been plenty of hand-wringing in the media industry over the past year about mobile ad blocking and apps that wipe out all of the ads that pop up on websites. Consumers say they download such apps to avoid ... Read more » |
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| Editors can better distribute the best performing stories By Tim Baysinger For the past two years, Hearst has been quietly developing its own hit predictor. Read more » |
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| After Republicans effectively shut off C-Span By Lauren Johnson This afternoon, a group of about 50 Democrats from the U.S. House of Representatives staged a sit-in on the House floor to advocate for a vote on gun control, and broadcast the event live from Periscope and ... Read more » |
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