 Publishing Summit Europe Monaco February 19-21, 2018 |
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| For publishers, taking control of their future means building sustainable business models around subscriptions, programmatic, e-commerce and more. At the Digiday Publishing Summit Europe, we’ll learn how Condé Nast, VICE Germany and Bonnier are doing exactly that. Want to join the conversation? Reserve your place to hear from a group of publishing leaders in Monaco from Feb. 19-21 as we learn how they’re building their businesses with an eye to the future. As an attendee, you’ll be joined by executives from The Economist, Hearst UK, Time Inc. and more as we discuss everything from video offerings to subscription models to tech stacks. In addition to a series of honest conversations, you’ll be sure to connect with a number of senior-level peers. Digiday events provide both structured opportunities to connect, like our 8-Minute Meetings, and casual networking functions, like organized attendee dinners.
Register now to reserve one of a limited number of passes. |
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Here's what you'll learn Adapting Your Publishing Model In an Increasingly Digital International Marketplace
Jamie Jouning, CRO, Condé Nast International
As audiences and advertisers grow ever more global in both their outlook and their expectations, how does a publisher, who is used to operating at the local market level, transition to becoming a fully-functioning, efficient international operation? We will look at the overarching strategy that is being implemented with a specific focus on audience growth and the successful execution of truly international advertising solutions. Bridging the Gap Between Content Studios and Editorial
Anna Arvidsson, head of Bonnier News Brand Studio, Bonnier News
Bonnier News Brand Studio has operated independently for five years but now it is trying something different. Instead of operating in its own silo, the branded content studio is now participating in the daily news meetings with the aim to ensure the content studio team is up to speed on the news cycle and their client's place within it. How to Reach Millennials Effectively: Insights to a Powerful Media Mix
Nina Kennedy, head of digital, VICE Germany
In our current disruptive media landscape, clients and agencies are facing the challenge of reaching young audiences with their advertising. Over decades VICE has developed a strong expertise in reaching this much sought after millennial target group. VICE Media’s marketing uses the interests and mindsets of a generation to create successful digital media strategies. Learn how relevant display, native and branded content formats are created at the world’s leading youth media brand. |
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Get recommendations on events In 2018, we’ll host over 50 events on four different continents and bring together over 10,000 media and marketing professionals. In order to help you navigate this full slate, we built the Digiday Event Advisor: A tool providing personalized event recommendations based on data collected from thousands of past attendees. Just answer a few questions and we’ll send a list of recommended events based on your needs straight to your inbox. |
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