In March 2020, Loblaw announced the relaunch of the iconic PC Insiders Report. Shortly after, the country went into lockdown and the grocery retailer became an essential service. Join Loblaw's Cheryl Grishkewich and Globe Content Studio's Katherine Scarrow as they discuss the evolution of Insiders for the digital age, the importance of insights-driven storytelling and some of the unique challenges the teams faced co-producing the content.