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Snapchat's Imran Khan tops this year's Adweek 50 By Adweek Staff CMOs are hot! Marketing chiefs represent the single largest cohort in this year’s
Adweek 50, our annual list of the most indispensable executives behind the CEO across the marketing, media and tech ... Read more » |
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And she wants your help By Sami Main |
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Brandshare Content From Adweek BrandShare | Take our survey on how global marketers create digital properties |
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New data from a study pioneered by Heat By Katie Richards |
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Thousands of lights and a dozen cameras ready for action By Chris Ariens |
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Intercontinental Hotels, GE, Avion make hefty investments By Lauren Johnson Hidden in the basement of the InterContinental New York Barclay Hotel in midtown Manhattan is a deserted tunnel that once transported wealthy travelers to and from Grand Central Terminal during the height of the ... Read more » |
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A Rustlers burger ends '80 years of torment' By Tim Nudd There's no shortage of nostalgic advertising that pines for the good old days. But were they really good old days? Or were they, in fact, pretty shitty old days that lacked the comforts, conveniences and ... Read more » |
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Engaging stories should tell what products stand for, not what they do By Kaaren Whitney-Vernon Within the last few years, we've seen the TV and advertising industries devolve into a state of bedlam. Read more » |
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Featured Jobs | Progressive Business Media East Coast | Bolder Brands Chicago, Illinois | StellaService New York City, New York (US) | Zocaolo Public Square Santa Monica | IFP Brooklyn, New York | |
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And 83% want companies to take a stand on issues By Carrie Cummings Multicultural millennials make up nearly half of the demographic. And new research from Buzz Marketing Group sheds light on media, tech and shopping trends coming from this segment. "When it comes to loyalty, ... Read more » |
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The anonymous app is speaking louder to marketers By Marty Swant While some anonymous social media apps are known for their bullying, Whisper wants to be known for being a safe, welcoming space as it seeks to bring advertisers on board. Read more » |
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Will the stunt get other brands on board? By Lauren Johnson Netflix knows that you use an ad blocker, but it wants to serve ads to you regardless. To promote the third season of Black Mirror—a dark British fiction show that explores how technology often goes ... Read more » |
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