This week, as The CW begins to debut its season premieres, viewers used to streaming those shows on Hulu will be in for a surprise. The network's five-year deal with the streaming service has lapsed, which means ...
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Television
October 03, 2016
Exclusive, in-season streaming rights are key
By Jason Lynch
This week, as The CW begins to debut its season premieres, viewers used to streaming those shows on Hulu will be in for a surprise. The network's five-year deal with the streaming service has lapsed, which means ...
Read more »
Luke Cage debuts today as the latest addition to the lineup
By Jason Lynch
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Brandshare Content From 4INFO
Guide to mobile ad measurement
Time Inc. says its new OTT platform is off to a 'fantastic' start
By Jason Lynch
Adweek's annual Readers' Choice Poll is open
By Adweek Staff
It all comes down to puppies and kittens
By Emma Bazilian
Specs Age 41 Claim to fame TV Land's Younger (Season 3 premieres Sept. 28); Netflix's Gilmore Girls reboot; Tony Award winner. Base New York Instagram @suttonlenore
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Small moments are everything in CHI's work for TalkTalk
By Tim Nudd
How do you shoot real, authentic, unscripted footage of a family for your advertising campaign? Set up a bunch of cameras around their house, and then go away for a long time—so the family can (mostly) forget ...
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>From dog adoptions to finding a job
By Sami Main
Squarespace, a website-building hub, has partnered with Google to build something beautiful. A new ad campaign focuses on three companies or clients that use Squarespace's services and shows just what a website, ...
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Report says millennials watch it more than originals
By Sami Main
Hulu and Netflix have become the cereal aisle of streaming services. There are thousands of options for thousands of different tastes. And with the influx of original content available, advertisers are worried how ...
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Two-thirds of viewers pick up their phones during commercials
By Marty Swant
In its continued battle to prove it can compete—and beat—with the broadcasting behemoths, YouTube says adults are five times as likely to watch video online than they are through linear.
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This Is Us, The Good Place and 24: Legacy won’t make 22 episodes
By Jason Lynch
It was no surprise that NBC gave This Is Us a full-season pickup on Tuesday—after all, the series had the highest-rated 18-49 debut of any new series last week: a 2.8 rating, which soared to a 4.2 in ...
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