As new research throws doubt on the validity of dietary claims made on social media, does this threaten consumer confidence in confectionery?... Read more
Plant-based treats are rising fast, but indulgence, tradition, and texture keep non-vegan sweets in the mix. Hereâs how brands are balancing both... Read more
A new study explores how emotional social media content influences what consumers will pay for chocolate â and why the effect may not last... Read more
Can chocolate really improve blood pressure and reduce heart disease risk? Emerging research suggests it might â and the findings are sweet news... Read more
In this webinar Confectionery News talks to key policymakers from the industry and civil society to see what we can learn from each other to make sure what we consume is âgood for the planetâ.
Mars unveils new seasonal products and consumer data as it taps into early demand, shifting treating habits and the rise of microseasons to boost confectionery sales... Read more
Hershey is doubling down on innovation in 2025, unveiling a bold product lineup and a transformed packaging strategy at this yearâs Sweets & Snacks Expo... Read more
Startups with limited retail distribution can test consumer interest in potential new regions and generate viral buzz that can prime a market for launch with digital sampling campaigns that convert first-time buyers into micro-influencers... Watch now
From an early look at Halloween candy to two on-point fruity flavours, meet the latest confectionery launches shaking up the shelves in 2025... Read more
