Agencies aren’t clamoring to talk about the on-going case between Hertz and Accenture.
| Welcome to today's Digiday Daily. Our new redesigned newsletter covers our top stories, as well as some news around some upcoming Digiday events. Some publishers and ad tech vendors that took a strict approach to GDPR feel penalized one year later. "We still take a strict letter-of-the-law approach, but that has probably hurt us," said Walter Knapp, CEO of ad tech vendor Sovrn. According to Royal Bank of Scotland's CMO David Wheldon, brands demanding too much from their agencies are partially to blame for transparency issues. Speaking at the Digiday Brand Summit Europe on May 22, Wheldon discussed in an interview how advertisers do more harm than good when they drag as much margin as they can from the coffers of agencies. The Guardian has discovered that American readers are willing donors, and the news publisher hopes that a bigger focus on investigations and requests related to the U.S. national news cycle will drive more donations. At the moment, American readers provide 30% of the Guardian's audience, but they account over 50% of the donations the news publisher has received this year. Other things to know about Hear executives from HuffPost, Forbes, Quartz and more as we dive into data strategies, the mechanics of subscription offerings, developing email newsletters and more at the Digiday Publishing Product Leaders Retreat. Many of today’s companies have customer intelligence, business intelligence, artificial intelligence and media intelligence. But they don’t have the people or the human ingenuity necessary to synergize and interpret all of it. Get the guide to learn WTF marketing intelligence is. Sponsored by MiQ. | | |
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| Sponsored by Xandr | | Breaking through the binge: How TV ads drive show discovery | | Today’s advertisers and content providers must navigate a rapidly expanding entertainment universe. As viewing methods continue to evolve, the cluttered nature of the entertainment space is only becoming more evident. | | |
| Sponsored by Permutive | | Data matters: The state of the publisher industry | | As regulators and browsers increasingly crackdown on unnecessary cookie usage, audience data becomes a key battleground as publishers fight for audience and advertising dollars. It’s crucial to know where success lies and what’s blocking it. | | |
| Sponsored by Akamai | | Webinar: How website speed can impact digital revenue | | On June 6, join us for a webinar where explore the obvious (and sometimes less-obvious) relationships between speed and revenue for digital publishers, as shown through data collected from billions of real user experiences across thousands of websites. | | |
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