Dear trade visitors,
We are excited to offer you a preview of a fascinating mix of events, innovations, and exclusive experiences at ITB Berlin 2024 in this newsletter.
Discover the extensive event program, from live events to hybrid formats.
Get to know the latest features of ITBxplore that simplify and personalize your trade fair preparation.
Seize the opportunity to plan your meetings in our unique Business Satellites and immerse yourself in the luxurious ambiance of our Home of Luxury.
Explore the new Medical & Health Tourism Pavilion and prepare for the future of the travel industry with the ITB Berlin Convetion 2024.
Also, look forward to the official ITB MICE Night, sponsored by the Sultanate of Oman, for an unforgettable cultural experience.
Enjoy reading!
Best regards,
Your ITB Berlin Team
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 | EVENTS AT ITB BERLIN | THERE IS A LOT GOING ON HERE! | From panel discussions, lectures and interviews, to fireside chats, pitches, press conferences, events at exhibitor stands, award ceremonies, workshops, evening events and much more. Whether you are interested in live events on the Berlin Exhibition Grounds or hybrid events via ITBxplore, you will find all the events taking place at ITB Berlin 2024 in the event program. Make sure to check back, the events will be updated regularly.
Our tip: On ITBxplore you can save your favourites directly in the event calendar. Simply log in and off you go.
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| | NEW FEATURES OF ITBXPLORE | YOUR KEY TO THE PERFECT TRADE FAIR PREPARATION | We're taking ITBxplore to the next level to give you the ultimate trade fair experience! Try out our improved user interface now and discover the following features: - Arrange face-to-face meetings with exhibitors and other attendees easily via the platform.
- Plan your trade fair visit with the detailed event program, now online!
- Keep track of all appointments and favourite events and export them easily to your Outlook calendar.
- From mid-February, the hall plan with all linked exhibitors will be integrated into all three channels: ITB App, ITBxplore and on our website.
- Save program items, participants and speakers as favorites for quick access.
|  | IMPORTANT NOTE: You will find our list of exhibitors exclusively on ITBxplore and on our website. Please note that we do not use external service providers to provide exhibitor lists.
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| | BUSINESS SATELLITES | BOOK YOUR MEETING TABLE NOW | Do you still need the right location for your meeting at ITB Berlin? Book a meeting table at one of our business satellites. Choose your preferred location and invite up to three people to your one-hour meeting.
| Price: 75,00 EUR incl. VAT
NEW: Book an add-on to the standard package in the online store. For 14,00 EUR, you will receive a soft or hot drink of your choice for you and your meeting participants. For additional drinks orders, we offer you a selected range of catering directly at the Business Satellite.
Business Satellite Locations: - Hall 3.1
- Hub27
- Hall 8.2
- Hall 18
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| Table bookings are only valid with an ITB Berlin trade visitor ticket. Don't have a ticket yet? Then you can get one in our ticket shop
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| | HOME OF LUXURY | WHAT TO EXPECT | The Home of Luxury opens its doors and promises unforgettable moments, inspiring encounters and valuable business opportunities in the world of luxury.
In addition to the premium atmosphere that you will experience as a participant at the Home of Luxury, you can also be part of an exclusive program. Our program offers a varied program. The focus is of course on one thing: networking!
|  | Are you interested in taking part in the Home of Luxury? Then write to us an email to: home.of.luxury@messe-berlin.de
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| | MEDICAL & HEALTH TOURISM PAVILION | NOW NEW IN HALL 3.1 | The Croatian Chamber of Commerce is presenting its Medical Tourism Segment for the first time in the Medical & Health Pavilion as a supporting partner. In addition to the premium partner Barcelona Medical Destination, well-known exhibitors such as FIT Reisen and Gremi Klinik from Albania are also returning. The EHTTA - European Historic Thermal Towns Association has expanded with more sub-exhibitors and offers such as thermal water tasting and spa cinema. The ESPA - Europan Spas Association and HTI - Health Tourism Industry are also there.
The official opening is on 5 March at 1:00 pm, and a networking reception will take place on 6 March from 5:30-7:30 pm.
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| The Educational Hub offers a diverse program with a focus on dental sleep medicine, thermal tourism and health & sports tourism. The ITB Medical & Health Night, including the presentation of the ITB Medical & Health Tourism Award to the Slovenian Tourist Board, will take place in the Humboldt Forum. Sponsors are the Croatian Chamber of Commerce and âZamber Company for sending patients abroadâ.
Interested parties can contact via email at ITB@diversitytourism.com.
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| | ITB BERLIN CONVENTION 2024 | READY FOR THE FUTURE | The global travel market is experiencing a variety of upheavals. At the ITB Berlin Convention 2024, the industry will be looking at the consequences for airlines, the cruise industry, the business travel market, marketing and sales.
Whether sustainability, capacity utilization management or artificial intelligence: current tasks within the airline and cruise industry are the topic of the Carrier & Cruise Track, during which leading industry experts will take a look at global market trends as well as technological and legal challenges on 5 March. Top speakers such as Carl Schellemann (General Manager, Air France-KLM Group), Michele Francioni (Chief Energy Transition Officer, MSC Cruises S.A.) and Greg Webb (CEO, Travelport) will discuss industry-relevant developments and present best cases and options for action.
| Business travel and event management will be the focus of two further tracks at the ITB Berlin Convention: While the Business Travel Track on 6 March will discuss the latest trends in business travel, the MICE Track on 5 March will offer a wide range of topics for event planners and destination managers. Speakers include Marko Roscher (Speaker, Bundesvereinigung Veranstaltungswirtschaft), Marco Oelschlegel (Director Conventions at visitBerlin, Berlin Convention Office) and Ferdinand Hanika (Strategic Partner Manager, FREENOW for Business).
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| The following day's track offers further highlights: The Marketing & Distribution Track on March 6 on the Orange Stage will focus on current trends in the start-up scene, among other things.
The World Tourism Cities Federation (WTCF) is co-host of the ITB Berlin Convention. Google is sponsoring the Marketing & Distribution Track on the Orange Stage.
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| | OFFICIAL ITB MICE NIGHT | A NIGHT FULL OF CULTURE AND PLEASURE | The VDVO is once again organizing the official ITB MICE Night. The main sponsor is the Sultanate of Oman.
The evening program will be designed accordingly: Guests can enjoy the country's typical cuisine and look forward to traditional show acts.
All information & tickets can be found at:
www.vdvo.de/itb
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| | INSIGHTS INTO THE TOURISM INDUSTRY WITH ITB 360° | NEWS FROM THE TRAVEL INDUSTRY |  | Can't wait until March 2024? We regularly provide you with useful insights, relevant news and the latest podcast episodes on ITB 360°. That way, you'll always be up to date!
| ITB Travel Hero Podcast | Deep Dive with Deborah Rothe, Director, ITB Berlin: When, What, Why You Must Attendâ¯
In our latest Travel Hero Podcast, we have the pleasure of hosting ITB Director Deborah Rothe in a conversation with host Charlotte Lamp Davies from A Bright Approach. Together, they delve into the details of the upcoming ITB Berlin Convention scheduled for March 2024 in Berlin, shedding light on what awaits both delegates and exhibitors. Listen here
| ITB Newsroom | Honoring socially responsible projects
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ITB Berlin videocast:
All eyes on sustainability
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|  | Wednesday, 6 March 2024, at the eTravel Stage in Hall 6.1
The "TO DO Award 2024" honors outstanding projects for their commitment to socially responsible tourism at ITB Berlin in March. Since 1995, the Institute for Tourism and Development has recognized initiatives that actively involve local communities and create sustainable sources of income. Read more here
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 | Experts in conversation with host Charlotte Lamp-Davies
The latest ITB Berlin Videocast episode shines a light on sustainability in tourism. Experts discuss the future of sustainable travel at the ITB Berlin Congress under the motto "Pioneer the Transition in Travel & Tourism. Together." Tune in now and get inspired for the event in March. Read more here
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| | DO YOU HAVE ANY QUESTIONS? | WE HAVE THE ANSWERS! | We are happy to support you in making your ITB Berlin experience a great success!
If you have any questions, please feel free to contact our team at: itb@messe-berlin.de
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