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Hillary Clinton's Digital Staff Gives 6 Marketing Lessons They've Learned From This Bizarre Election Including brand-jacking, throwbacks and more By Lauren Johnson There's just over four weeks left in this year's bizarre presidential race, and it's crunch time for Hillary Clinton's campaign.
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MTV Seeks New Media and Creative Agencies to Help It Reclaim Its Musical Legacy Viacom launches 2 separate reviews By Patrick Coffee MTV never plays videos anymore.
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Goodby Silverstein & Partners Names Former HP, Yahoo Exec as Its First Chief Marketing Officer Julia Mee was a client for 15 years By Patrick Coffee Goodby Silverstein & Partners has hired veteran marketing executive Julia Mee as its first chief marketing officer.
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Crate and Barrel Is Using This Squarespace-like Tool to Make Buzzy Social Videos Tests increased ad recall By Lauren Johnson >From Instagram to Snapchat to YouTube, brands have more platforms than ever for which to create videos. That's why video-making software company Animoto is rolling out a new tool today to help marketers and ...
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Ad of the Day: Ask Ordinary New Yorkers to Make a Phone Ad, and You Get This Lunacy Asus spot has a T-Rex, aliens and oh so much more By David Gianatasio To help launch the Asus ZenFone 3, ad agency SuperHeroes dispatched Matt Rubano and Betsy Kenney, members of improv troupe Upright Citizens Brigade, to ask random people on the streets of Manhattan to contribute ...
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Didn't Catch NYC's Gilmore Girls Coffee Shop Pop-up? Here's What You Missed Netflix turned 200 real-world locations into Luke's Diner By Sami Main This morning, dutiful fans lined up around 200 local coffee shops, all in the name of Gilmore Girls.
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Amazon Made More Than a Hundred 10-Second Ads Asking Alexa the Funniest Things Based on real Echo users' stories By Tim Nudd People are using Amazon Echo in so many different ways, and asking its AI, Alexa, so many different things, that the brand decided it was perfect for little vignettes. So, it's rolling out more than a hundred ...
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