WardsAuto Dealer Edition
WardsAutoDealer Edition
 

FEBRUARY 19, 2019

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Auto/Mate Chairman Recalls Crash Course on How the FTC Works

In a Wards Q&A, Auto/Mate Chairman and CTO Larry Colson talks about the doomed CDK-Auto/Mate deal and its aftermath.

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Industry Magic Act: Control Costs, Put Safety Stuff on More Vehicles

“We’re trying to bring it to the masses,” Nissan North America’s Scott Shirley says of safety features finding their way into mainstream vehicles.

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Dealers Tapped for 1,900-hp Electric Hypercar

Automobili Pininfarina has said the first phase of its dealer network rollout so far has secured relationships with between 25-40 luxury retailers in North America, Europe the Middle East and Asia.

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WardsAuto Dealer Business Video for ESA ROI2019 Conference

Steve Finlay, editor of WardsAuto Dealer Business magazine, talks about trends in automotive retailing in this video to be shown at ESA & Co.'s ROI2019 advertising strategy conference in Fort Myers, FL.

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‘Imagineers’ Can Map Out Customer Journeys

Customer Journey Mapping captures steps customers take, their interactions (moments of truth) and the emotions associated with their actions.

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Nothing Like an Auto Show Debut to Cheer Things Up

Jaguar Land Rover’s Joachim Eberhardt introduces the ‘20 Range Rover Evoque and talks about economic headwinds.

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