WardsAuto Daily Edition
 
















JULY 12, 2024



Honda Brings Prelude Back to Europe in Hybrid Form

BEV slowdown sees automaker giving Prelude its European return to join its hybrid powertrain lineup.

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Autoline Daily 2024: Top Industry News for July 12

Rivian Can’t Get IRA Money Thanks To UAW; Jaguar Drops Everything But F-Pace; Italy Could Confiscate Brands From Stellantis

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Most-Seen Auto TV Ads Leverage ‘Cinematic’ Approach

The top spots, as ranked by iSpot for national TV ad impressions across July 1-7, harnessed compelling visuals to capture viewer attention.

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FROM AUTOMOTIVE DIVE
DOE Allocates $1.7B for Auto Factory Conversions
Eleven shuttered or at-risk facilities in eight states will be converted to support electric vehicle manufacturing.
SPONSORED CONTENT
Learning From Today’s EV Owners
This article continues a series analyzing this year’s Urban Science/Harris Poll survey. The survey delves into consumer perceptions of the relevance of the traditional automobile dealership model.
IN CASE YOU MISSED IT...

Not Enough Copper to Support EV Transition, Study Says

An EV requires three to five times as much copper as an internal-combustion-engine vehicle – not to mention the copper required for upgrades to the electrical grid.

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